In this episode, learn more about:

-- When a buzzword goes mainstream (and what to do about it).

-- The “no tools” test most founders fail.

-- Why your next competitor doesn’t look like you.

-- If you’re not part of the conversation, you can’t answer this question.

-- Is this year a “down” year…or something else?

GO DEEPER

-- The AI-Native Meme

-- Episode 7: Agency 3.0

-- Episode 40: $20k vs. $200k

-- Episode 28: The One Person Agency

-- Episode 38: Build Like It's 1440

-- Follow Ken on LinkedIn

-- Read Ken’s weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- What your prospects will never ask you.

-- The “luxury lobby test” for your sales process.

-- Better than agency rates: the way to charge 10x more.

-- Why premium pricing separates you from AI and fractionals.

-- When a founder realized $8k/month wasn’t expensive.

GO DEEPER

-- Episode 36: The Two Economies

-- Episode 28: The One Person Agency

-- Episode 19:Death By PowerPoint

-- Follow Ken on LinkedIn

-- Read Ken’s weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- The one question that matters more than AI itself.

-- The McKinsey study most entrepreneurs won’t want to look at.

-- How top operators are building with AI (and why most get it wrong).

-- When a prospect realized they weren’t actually selling what they thought.

-- The surprising shift in how clients expect to work with you now.

GO DEEPER

-- Episode 35: The Hidden Cost of AI

-- Episode 34: This Makes AI a System vs. Tool

-- Episode 36: The Two Economies

-- Follow Ken on LinkedIn

-- Read Ken’s weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- Why AI may create a 1440 moment for business.

-- The new operating mode top entrepreneurs are switching to right now.

-- If you haven’t tried this yet, you’re going too slow.

-- What Ken does on weekends while everyone else is “taking a break.”

-- The truth about who survives the next few years…and who doesn’t.

GO DEEPER

-- Episode 37: Doubt vs. Data

-- Episode 4: Why Hiring is NOT a Badge of Honor

-- Episode 12: Are You a 2030 Company?

-- Episode 34: This Makes AI a System vs. Tool

-- Follow Ken on LinkedIn

-- Read Ken’s weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- When a bad week isn’t just a bad week.

-- What the kitchen sink reaction costs you.

-- If the question is wrong, the answer won’t save you.

-- How too many moves turn doubt into despair.

-- Why the easiest move might be the hardest one.

GO DEEPER

-- Episode 36: The Two Economies

-- Episode 21: Business Therapy

-- Episode 15: Your Next 100 Clients

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- The 65% stat you don't know about but should.

-- How to reconcile economic data with business health.

-- If your market is unresponsive, demand might not be the issue.

-- Do you have leverage and liquidity if pipeline stops?

-- When this happens to your market, something deeper is shifting.

GO DEEPER

-- Episode 08: Stop Waiting for Growth

-- Episode 34: This Makes AI a System vs. Tool

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- When your business starts to "taste" like everyone else’s.

-- Better than automation. What separates great from average work.

-- Clients using AI? You might not realize you're making the same mistake.

-- What 99% of founders miss about AI's outputs.

-- The jackhammer vs. toothpick test most entrepreneurs fail.

GO DEEPER-- Episode 34: This Makes AI a System vs. Tool

-- Episode 32: Work Worth Keeping

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- The truth about AI first mover advantages.

-- When AI moves from "new shiny" to this.

-- AI overload? What it says about how you’re using AI.

-- If you're experimenting with AI, you already lost.

-- Why the highest-earning founders use AI this way.

GO DEEPER

-- Episode 32: Work Worth Keeping

-- Episode 12: Are You a 2030 Company?

-- Episode 27: The Specialist Era of AI

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- What built and then stalled Ken's $5M / yr agency.

-- The truth about why creators are suddenly disappearing.

-- How a leadership coach did something hard that landed multiple deals.

-- Why you're thinking about LinkedIn and Substack the wrong way.

-- The simple question to make you more algorithm-proof.

GO DEEPER

-- Episode 32: Work Worth Keeping

-- Episode 15 Your Next 100 Clients

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- What 99.9% of entrepreneurs are building for today.

-- Why "develop" is a word that's stuck with Ken for decades.

-- If you're doing this, your business is driven by a "hamster wheel" funnel.

-- The simple shift to go from urgency and volume to work worth keeping.

-- How to resist gimmicky pastries for "business proteins."

GO DEEPER

-- Episode 31: Offline Mode

-- Episode 30: The Next 30 Days

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- The invisible tax you don't realize you're paying daily.

-- When “busy” becomes the safest way to avoid deciding.

-- The six-month stall Ken’s client didn’t see coming.

-- What subtraction forces you to confront.

-- Why staying plugged in feels easier than silence.

GO DEEPER

-- Episode 30: The Next 30 Days

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- The invisible scorecard most founders quietly carry around.

-- When “reasonable goals” become the thing that keeps you stuck.

-- How planning the wrong way made Ken's successes feel like failures.

-- The counterintuitive move that keeps creating momentum.

-- When you treat your next 30 days like this, it changes everything.

GO DEEPER

-- Episode 10: Sprint and Rest

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this brand breakdown episode, learn more about:

-- Why Starbucks keeps repeating Red Cup Day, even with massive daily volume.

-- When a simple constraint works better than pressure in high-ticket sales.

-- The hidden reason deals get stuck in the “sales friend zone.”

-- What premium buyers actually care about more than a discount.

-- The mistake that turns “one offer” into multiple businesses without you realizing it.

GO DEEPER

-- Episode 13: The Offer Mistakes Costing You BIG Money

-- Episode 22: Offer Fatigue

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this working session episode, I walk a client through:

-- The unexpected sequence you must build before you earn the right to get help.

-- The moment hourly contractors become the most expensive mistake in your business.

-- Why “I’ll just add a little help” quietly drags founders back into Agency 1.0 thinking.

-- How one wrong client can collapse the optionality you’ve been working toward for years.

-- The mama-birding trap most founders never see coming and the simple shift that ends it.

GO DEEPER

-- Episode 7: Agency 3.0

-- Episode 4: Why Hiring is NOT a Badge of Honor

-- Episode 11: This Makes One Person Business Way Easier

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- The truth about how the 0.1% founders actually use AI.

-- How you're throwing $500 at $50,000 / month problems.

-- Why investors in AI don't care about prompts.

-- Caution: Your "Ferrari engine in a golf cart" mistake.

-- The three elements that make AI compound inside your business.

GO DEEPER

-- Episode 12: Are You a 2030 Company?

-- Episode 6: The Fastest Way to Not Grow

-- Fathom.ai: Sales GPTs for notetaking

-- MagicPost: 10x LinkedIn posts with AI

-- Gamma: Effortless AI design for presentations

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this working session episode, I walk a client through:

-- The hidden “identity leak” inside most advisory and consulting offers.

-- Why language—not delivery—is the real reason many deals stall.

-- The moment a founder finally saw his two “different” offers were the same.

-- How your offer might be keeping you “fishing in small ponds.”

-- When clients go silent, this is what you need to do (and know).

GO DEEPER

-- Episode 25: Pricing for Growth or Safety?

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- The "growth tax" you don't realize you're paying.

-- When Ken doubled a consultant's pricing in 15 minutes.

-- Which Tuesday are you building for?

-- Why audience rich experts don't charge the most.

-- How pricing ties to being a 2030 company.

GO DEEPER

-- The State of Solopreneur: Pricing Survey

-- Episode 17: The High Ticket Offer Lie Everyone Believes

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- The movie line that's every consultant's dream and every founder's blind spot.

-- How positioning is the key to unlock selling retainers at scale.

-- The "record scratch" moment in Ken's software agency sales.

-- Why a client should walk away from a 15-20k/month retainer.

-- When a prospect used Ken's own talking points to lobby for them internally.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- Why a Notion dashboard has nothing to do with "productizing."

-- When the numbers behind "productized" agencies don't add up.

-- The truth behind "productizing" advocates that they never say out loud.

-- 3 pillars you actually need to scale without being in "Delivery Hell."

-- How clicking a button to do business with you is a bigger risk than you realize.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- When "same furniture, different lighting" is the best path for your offer.

-- How a marketing consultant hit 50k months by making this change.

-- The surprising result of a major offer rebuild for Ken's own offers.

-- Why Ken retired his famous "SSO" offers framework that put him on the map.

-- The Mr. Wonderful approach to this kind of offer. 

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- When a founder came back 18 months later with great numbers but without this.

-- The surprising truth about why your superpower might be what's holding you back.

-- How a burnt-out mother got her life back (and her kids noticed). 

-- What Ken asks that makes founders question if they should even be in that business.

-- Why this shift is more important than a big month.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- The truth about why case studies today are "expensive wallpaper."

-- What Ken did to sell 20k/month retainers with zero testimonials in that role.

-- How to build a flywheel where clients beg to give you their testimonial.

-- The "proof drop" that opened up a direct conversation for Ken's AI consultant.

-- Why one win with Matt Barker turned into a chain reaction with a dozen well-known clients.

GO DEEPER

-- Ken's Testimonials for Days page

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- What starts playing in prospects' heads when you click through slides.

-- Caution: most founders are one of two types of sales people (hint: be neither).

-- How Ken flipped a polite "no" to "you're absolutely right, I'm in."

-- The truth about why prospects won't let you talk to their boss.

-- Why you should be Luke, not Anakin, in your sales process.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- The one shift that made Ken more money than any viral lead magnet. 

-- What Ken's wife told him one morning that changed his perspective.

-- How "just checking in" emails kill your sales instantly. 

-- Why being the "neighborly consultant" means doing this, not playing a character. 

-- If you're only focused on volume, you're missing something bigger.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- The surprising truth about the origins of "high ticket offers."

-- What you really want when you say you want high ticket deals.

-- How the Henry Ford model of offers does this to your sales.

-- When your "whale" client sinks you to the bottom of the ocean.

-- Why AI's approach to offers looks like content from 2-3 years ago.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- Why most entrepreneurs are planning for the wrong future.

-- What Ken's barber said after hearing the backstory of retirement.

-- If you could be financially independent, would you really be sitting around doing nothing?

-- The case study that offers you 96% in savings by shifting one number.

-- How Derek replaced his daily wind down routine with something even better.

GO DEEPER

-- Derek's book

-- Ken's favorite brain training tool

-- How to get your best night of sleep

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- What to do when inbound and referrals completely stops.

-- The surprising truth about how consultants and founders think about leads.

-- How algorithm shifts crushed Ken's agency and the system that prevents it.

-- The 20+ percent acceptance rate secret for Ken's client who never did outreach previously.

-- If you're jumping straight to "The Growth Trident" before your "sales spear," here's why you're stuck.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this guest spot episode, I sit down on a client’s podcast to dig into:

-- When AI becomes a "brilliant child prodigy" that messes up on step one.

-- The scary speed that's making Ken rethink everything.

-- Why selling like this gives you an unfair advantage over competitors.

-- How Ken's "Offer Magnets" generated hundreds of thousands manually first.

-- If you're not going to the well till it's dry, you will struggle with scalability.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- Why the wrong offer keeps you drowning in doing "all the things."

-- The offer experiment that became Ken's biggest revenue driver the last three years.

-- How offers can help "building in public" and finding differentiated positioning more quickly.

-- When "I don't want to sell to my network" becomes a huge mentality shift.

-- If you want to make more money, keep doing this until it doesn't work.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- A dystopian story that's more accurate than you realize. 

-- The truth about Kevin Kelly's "thousand true fans" in the authority age.

-- Why Ken spent 5 hours building AI fluency despite being a top 1% user. 

-- Are you swinging the hammer or designing it?

-- When $300K monthly payroll gets replaced by this. 

GO DEEPER

-- Read Ken's 2030 manifesto

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- Why "I absolutely need a VA because I'm drowning" won't save you.

-- The founder that sold their biggest deal yet but still made a huge mistake.

-- What to do when inbound goes from magic to crickets overnight.

-- When "fractional" becomes synonymous with "employee lite."

-- If you don't embrace this change, you won't survive to 2030.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- The surprising truth about approaching different seasons.

-- How this strategy gets work thoughts out of family time. 

-- Why your best ideas come when you step away from your desk. 

-- If you feel like a caged lion on weekends, this is for you.

-- What Ken's "3 R's" system does for your energy and focus.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- Why this kind of messaging make you instantly irrelevant. 

-- The factory versus museum approach that changes everything. 

-- What these signals reveal about your prospects' true intent. 

-- Why Ken's comment converted a stranger into a client overnight. 

-- If you're using LinkedIn without this strategy, you're shouting into the void.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH MEI

f this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- The Bert and Ernie lesson that explains today's marketing reality.

-- Why posting without this is like fishing without bait.

-- What signals separate engaged prospects from time-wasters.

-- How 17+ page views predicted every single customer conversion.

-- If you're trying eight different approaches, here's why you're stuck.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- The Mad Men problem that still haunts agencies today. 

-- Why this shift created exorbitant markups and junior staff. 

-- When systems over headcount becomes survival, not strategy. 

-- The surprising trends about the workforce by 2030. 

-- If you're operating Agency 1.0/2.0, this is your wake-up call.

GO DEEPER

-- Follow Ken on LinkedIn.

-- Read Ken's weekly briefing.

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- The surprising reason being "too smart" stunts your growth. 

-- When you have this mentality, it keeps you stuck. 

-- The "piano lesson" that will change how you think about expertise.

-- Why Ken invests tens of thousands into his business. 

-- How proper context turns AI from confusion into clarity.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH MEI

f this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- What's more important than your topline revenue. 

-- This is the foundation to getting more time back in the business. 

-- How Ken used offers even with highly custom work. 

-- The surprising reason referrals won't scale most consulting businesses.

-- If your competitors are doing this, guess who wins.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- What seven-figure business owner salaries reveal about hiring.

-- The surprising number that will teach you more about scaling.

-- If you can't describe what you do simply, forget about AI or automations.

-- Why most people do this when they should start with systems instead.

-- How to build a "fleet of me" without throwing bodies at problems.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this episode, learn more about:

-- What never to do if you hire your first person.

-- How Ken hit 7-figures with zero employees and no AI...10+ years ago.

-- Why this determines if you can scale without hiring.

-- If you're under $5M revenue, forget hiring "another you."

-- What Ken's $296K monthly payroll taught him about scaling.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this conversation, learn more about:

-- Why the Industrial Revolution is still haunting your work routine.

-- What powers moving away from 20+ hours of meetings.

-- The cottage industry secret that makes the 9-5 look ridiculous.

-- Why "DTA" beats throwing people at problems.

-- How to build a "fleet of me" without hiring a single person.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.

In this inaugural episode, learn more about:

-- If the word "solopreneur" is just made up term.

-- The truth about having employees as a solopreneur.

-- Why solopreneurship is a topic of conversation today.

-- When you focus on this, you done messed up.

-- What being a solopreneur is actually about.

GO DEEPER

-- Follow Ken on LinkedIn

-- Read Ken's weekly briefing

WORK WITH ME

If this episode surfaced something specific around your offers, sales, or systems, you can see how I work with clients here.